Business re-branding design
The EnviroExperts-Africa re-brand and web design I did recently was due to a name change of the business from ‘EnviroTech-Africa’ to ‘EnviroExperts-Africa’. This allowed me to update their branding and website to a slicker and more modern feel, while retaining the ethos and style of the old company brand and name. As I had worked with them prior to this, EnviroExperts-Africa asked me to help with the new designs. They are an excellent client to work with. Due to us building a strong working relationship, which enables us to work together productively efficiently.
The first thing that needed to be done was amend the logo to use the new company name. While I was doing this, I chose a slightly different font and made some tweaks to clean up and modernise the logo’s design. I also designed new branding elements, which would work across all their advertising. All of this creates a stronger visual identity for the business.
Responsive web design
Once the logo and design elements were decided on, I started work on the new responsive website. This was a fun experience for me as I was able to develop a new way to overlap elements. These elements would work on all screen sizes and move away from the standard box layouts currently used on websites. I felt the need to create something a bit different & exciting. Due to the old site running for a long time and therefore being in need of a refresh & update. Websites seem to age pretty quickly as the technology and coding advances are always improving at a rapid rate. I am really happy with how it worked out and I feel that it is a unique and interesting site. It will hopefully generate new business for Karl & Alicia. Some of the brand elements were tweaked slightly to work with some website coding constrictions. At this time the visual identity of the business was established to create a cohesive identity for both online and offline media.
Business stationery & advert designs
The next stage in the design process was to create their business stationery and some magazine adverts to highlight new or key services they offer. These included business cards and advert designs for their water testing and water tank cleaning services.
EnviroExperts-Africa are an Environmental Consultancy and Services company operating out of Harare, Zimbabwe who can help with a wide array of environmental issues. Take a look at their site to find out more.